Light CrayonLight Crayon

CUSTOM ART

Bright Ideas, Drawn Beautifully

Custom illustrations, logos, and brand systems for startups, creators, and small shops.

View workRead journal
Layered cream artboards, logo marks, swatches and packaging proofs in dawn mist with yellow accents.

By topic

Read by topic

How a mark, wordmark, and icon work as one.

Top-down cream paper logo seal with ceramic dish, linen fold and eucalyptus sprig

GUIDE

Logo Basics

How a mark, wordmark, and icon work as one.

Color chips fanned beside a ceramic dish and folded cloth on a stone shelf.

TIPS

Color Sets

Pick a small set that works on screens, paper, and signs.

Paper face shapes on a stone tray with pebbles and folded linen

TRENDS

Character Art

Faces, poses, and shapes that give a brand a voice.

Half-assembled carton sleeve mockup, tissue roll, and kraft mailer on pale wood with sky-blue accent.

GUIDE

Packaging Mockups

Boxes, labels, and sleeves that help products read fast.

custom pieces shipped

120+

custom pieces shipped

of studio work

8 years

of studio work

brand sets for startups

45 launches

brand sets for startups

The Map

Community

Customer notes

Verified

“Light Crayon gave our launch a face people could spot in one scroll.”

M

Mina Alvarez

Founder, Sunrow Coffee

Verified

“The logo set was clean, bright, and easy to use on every screen.”

E

Ethan Park

Brand Lead, North Loop Kids

Verified

“We got art for print, web, and social, all in one clear style.”

J

Jules Mercer

Editor, Paper Kite

From the studio

More studio work

A warm fox character for cups, signs, and social posts.

Felt fox mascot beside coffee cups and sign mockups in warm daylight.

Case study

Mascot for Bean Barn

A warm fox character for cups, signs, and social posts.

Three abstract poster prints with animals and shapes pinned on a felt board in warm studio light.
02Print

01. Poster Set

Three prints for a kids' art fair.

Top-down macro of roaster label stacks beside kraft jars and a sealed tin.
03Packaging

02. Label Pack

Jar labels and box stickers for a small roaster.

Open sketchbook with mascot studies, shape doodles, color tests, and tracing paper in a moody studio.

Read more

Studio Sketchbook

Notes, roughs, and final art from recent client work.

Mid-flip kids book spread with paper-cut clouds, animals, and sky-blue scenes in dramatic light.
05Editorial

Kids Book Pages

Page art with soft shapes and bright scenes.

Top-down macro of acrylic app icon tiles and paper proofs settling into a final grid.
06Icons

App Icon Set

Small icons for menus, tabs, and toolbars.

Nine social post mockups on a matte board in a warm studio corner, lit by afternoon window light.
07Social

Launch Social Grid

Nine posts built for one clean brand look.

Storefront window sign mockup at dusk with vinyl film, hanging sign, and a yellow accent
08Retail

Shop Sign Mockup

Window vinyl, hanging sign, and street view.

Journal

From the journal

Questions

Common questions

Quick answers before visitors choose a product, service, or next step.

01What do you design?+

We draw custom illustrations, logos, brand systems, editorial art, characters, and social graphics for small teams.

02Who is Light Crayon for?+

We work with startups, creators, publishers, and small shops that need a bright, clear visual voice.

03How does a project start?+

We start with a short call, then share sketches, a plan, and the final files you need for launch or print.

04How many revisions do I get?+

Most projects include two revision rounds so the work stays close to your notes, goals, and the final use case.

05What files will I receive?+

You get print and web files, plus source files when the job calls for them, so your team can use the art right away.

06How long does it take?+

Small logo or art jobs can take one to two weeks. Bigger brand systems, packaging, or book art take longer.

Get studio notes

Short notes on logos, color, illustration, and print, plus new work from the Light Crayon desk.